Common misunderstandings about coffee

Common misunderstandings about coffee

Coffee culture has its misconceptions. When millions brew and drink Coffee, every day is typical. But let us clarify some of the coffee’s most popular and critical myths. Knowing the truth about them will get you closer to the actual coffee culture and the high-quality Coffee.


It's not true that bitterness is the main flavor note of Coffee. You could find low bitterness notes from chlorogenic acids and caffeine in coffee chemical composition; those would be found in a cup as soft and low bitter notes. The intensity will depend on the variety of the Coffee.

But bitter notes could come from coffee defects (abundant in low-quality lots). In addition, low-quality Coffee is often roasted very dark to "hide" other flaws such as mold, astringency, woody notes, etc. As a result, we always associate Coffee with a bitter drink.

Good Coffee is sweet; it has pleasant acidity, stimulating nutty, cacao, or fruit notes; it's aromatic. And it doesn't need sugar to cover the bitterness!


A Black Cup

Someone used to think that a good cup of Coffee has a deep black color. But this is more associated with the dark roast. Or maybe it's related to a high concentration of Coffee (more Coffee, less water). Still, it's not connected with a good flavor.

We have already talked about dark roast flavor, and it's not a pleasant cup. If we talk about highly concentrated Coffee, the taste could be too strong and complex to enjoy unless you prepare an espresso.

The color of Coffee is a brown color palette.


Bad for Health

On the contrary, every food or beverage is bad in significant amounts. Still, good Coffee is a stimulating beverage with benefits for physical activity. Its chemical composition includes antioxidants. A cup of Coffee helps us concentrate at work or when studying. Thanks to its caffeine component, it's a mild diuretic and an energy booster. It could help you control your weight. To experience all these benefits, you should apply some improvements to your coffee routine: choose a great coffee, prefer a medium roast, learn how to brew it well, avoid adding sugar, and know your caffeine sensibility to get your perfect daily coffee dose. Did you know that there are coffee varieties with low caffeine percentages?  


Dark Coffee is Better

We recommend a medium roast. And this is why:

With a medium roast, you'll appreciate all the flavor characteristics. Let's imagine a toast of bread. You can apply heat until those great aromas, colors, and flavors are ready to make it on your stove. But if you continue heating, the golden and tasty toast turns into carbonized bread; it loses all flavor, even the texture. And all you'll have left to eat would be burnt bread and ashes. Something similar happens when we go from medium roast to dark roast.

It could be the main reason, but -as you can see- if you choose a medium roast, you are on the path to finding specialty coffee options.


Every Coffee Tastes the Same

Just 99% of my odds said it is not possible, particularly with gourmet coffee. Let's think about apples; there isn't just one type of apple. You probably have a favorite variety because of its acidity or sweetness, or maybe you love the texture. We have the same thing in Coffee.

There are many species of Coffee and hundreds of varieties inside them. Each one is a different coffee plant and produces a distinct coffee flavor.

The flavor also is influenced by the mill process and, of course, by the origin.

But why do people think that Coffee tastes the same? Because of the commercial coffee effect. 

In contrast, high-quality Coffee offers many flavor profiles. It's a world to discover! 

Even though we can't have an expert palate to get started, we can taste the differences: acidity, sweetness, intensity, chocolate or caramel notes, and aroma. The more Coffee you taste, the more your palate will wake up.